Origina
Helping a B2B tech disruptor take on IBM
The challenge we helped to solve:
Shake up the IBM software support market, and make third party IBM support experts, Origina, famous for their unique and disruptive offering
What we delivered:
Series of humorous and cut-through brand building videos highlighting Origina’s USPs, campaign landing page and complementary suite of content
The difference we made:
“We have already doubled our traffic to the site, and tripled our returning visitors to the site.” - Sinead Geraghty, Marketing Director, Origina